We know its been a while since one of our newsletters, things have been a bit crazy on our end and we haven’t been able to give you all any insights and updates as to how things have been going. From Brexit, to new products and team expansions we have had a lot happen in the last 6 months and thought now would be a great opportunity to let you know how things have been!
At the end of 2020, the team expanded, more then doubling in size. We now have 3 dedicated pourers in our production team as well as 3 new back office staff some of you may have spoken to if you’ve messaged our support side. Badger and Nindë are heading up our customer service and Foon is helping steer our sales and marketing. We have moved into 2021 in a much stronger position to meet the needs of our growing customer base! As part of this growth, we have also moved into our first fully fledged production facility. Easily tripling the capacity of our production which lead us to make the huge offer for our Weredog Day event with up to half price off custom toys. However, your support and custom during this event still smashed our expected targets. So. Thank you!
It hasn’t all been good news however, as we have faced challenges with the UKs departure from the European trading bloc. Immediately we faced disruption to our shipping, as a result of the departure, combined with the January lockdown in the UK. As time has progressed, we have been able to establish ways to maintain custom to these areas, issuing VAT refunds for customers who ordered before 31 December and ensuring our export documentation is up to standards with the new regulations.
We want to take more steps to ensure our European customers can buy from us with ease however and to do this we are currently working to secure a number of European retailers who can stock our toys, so take a look at https://www.gaymegastore.eu/ (Czech Republic) and www.menstore.com (France). Keep an eye out for more news on Europe over the coming months as we have many more plans under wraps.
Foon recently appeared on the podcast Shut the Woof Up discussing how the past year has affected our business and the wider fetish scene. Discussing how online businesses such as ours has fared and how we hope to continue this momentum into the year. If you would like to hear more, why not check it out at: https://shutthewoofup.com/2021/03/14/season-5-episode-1/
As many of you may have seen, a full year after intruding Mason, the worlds first fetish paw to the market, a few competitors have started their own versions expanding the options on this once untapped market. And, to coincide with this, we just released Gideon, our canine paw for those who want to get put under a big werefox! But it doesn’t stop there, as we have more of Gideon to give you in the next few weeks. Those of you who enjoy depth play should enjoy what this boy has in store for you!
Looking further into the year ahead, we are also beginning to prototype some merchandise, such as T-shirts and Hats as we hope to see Weredog push its boundaries beyond fantasy adult toys, and into the realm of an adult lifestyle brand! Hopefully for our next issue, we will have some examples to show you of these!
In closing, thank you all so much for supporting us over 2020 and into 2021. We aim to be in touch more often going forward, and as a final note, keep an eye on our social media feeds this week for a very imminent inventory drop!
The Weredog Team